Managing Multiple Publishers

If you manage apps across multiple Google Play developer accounts, PressPlay makes it easy to work with all your publishers in one place. This guide covers workflows for multi-account management.

Overview

Many organizations have multiple Google Play Console publisher accounts for different brands, regions, or business units. PressPlay supports connecting unlimited publishers to your organization.

Connecting Multiple Publishers

Adding Additional Publishers

1. Navigate to the Publishers page

2. Click "Connect Publisher"

3. Authenticate with a different Google account

4. Grant permissions

5. Wait for initial sync

6. Repeat for each publisher account

Publisher Identification

Each publisher displays:

• Publisher Name: From Google Play Console

• Developer ID: Unique identifier

• Connected Email: Google account used for OAuth

• App Count: Number of apps in this account

• Status: Connection health

Switching Between Publishers

Navigation Methods

Access different publishers using:

1. Publisher Dropdown: Top navigation bar shows current publisher; click to switch

2. Publishers Page: View all publishers; click any to view its apps

3. Direct Links: URL contains publisher ID for bookmarking

Context Persistence

• PressPlay remembers your last-viewed publisher

• Bookmarks work across sessions

• Deep links maintain context (publisher → app → experiment)

Multi-Publisher Workflows

Workflow 1: Brand-Specific Testing

For organizations with multiple brands:

• Connect separate publisher accounts for each brand

• Configure different experiment defaults per publisher

• Set up brand-specific Slack channels for notifications

• Manage each brand's testing independently

Workflow 2: Regional Publishers

For global apps with regional accounts:

• Connect publishers for each geographic region

• Test locale-specific variants per region

• Compare performance across regional markets

• Coordinate global rollouts

Workflow 3: Portfolio Management

For agencies or holding companies:

• Connect all client publisher accounts

• Manage testing for multiple clients from one dashboard

• Use organization-level reporting for portfolio insights

• Maintain separation between client data

Organization Structure

Hierarchy

Organization
├── Publisher 1
│   ├── App A
│   ├── App B
│   └── App C
├── Publisher 2
│   ├── App D
│   └── App E
└── Publisher 3
    └── App F

Permissions

• Organization admins can access all publishers

• Individual users can be granted access to specific publishers

• App-level permissions coming soon

Best Practices for Multiple Publishers

Naming Conventions

• Use clear publisher names that indicate brand/region

• Standardize experiment naming across publishers

• Document which publisher manages which apps

Configuration Management

• Set similar experiment defaults for related publishers

• Use consistent priority schemes across accounts

• Align testing strategies where appropriate

• Document differences in approach per publisher

Team Coordination

• Assign team members to specific publishers

• Use Slack integrations per publisher for targeted notifications

• Hold regular cross-publisher reviews to share learnings

• Maintain shared documentation of best practices

Syncing Multiple Publishers

Individual Sync

1. Navigate to specific publisher

2. Click "Sync Publisher"

3. Wait for completion

Bulk Sync

1. Go to Publishers page

2. Select multiple publishers (checkboxes)

3. Click "Sync Selected"

4. Monitor sync status for each

Sync Scheduling

All publishers sync automatically on the same schedule:

• Every 30 minutes for experiment status

• Every 6 hours for store data

• Daily for analytics

Cross-Publisher Insights

Aggregate Reporting

View combined statistics across all publishers:

• Total experiments run

• Overall conversion rate improvements

• Active experiments across portfolio

• Total projected install lift

Comparative Analysis

• Compare performance between publishers

• Identify which publishers/brands perform best

• Share successful strategies across accounts

• Benchmark against portfolio averages

Security Considerations

OAuth Token Management

• Each publisher requires separate Google account authentication

• Tokens expire independently

• Reconnect publishers individually when needed

• Use dedicated service accounts where possible

Access Control

• Grant Google Play Console permissions carefully

• Use minimum necessary permissions per publisher

• Audit connected accounts regularly

• Revoke access when team members leave

Data Isolation

• Each publisher's data is isolated

• Experiments cannot cross publishers

• Reporting can be aggregated or separated

• User permissions can be scoped per publisher

Troubleshooting Multi-Publisher Issues

Can't Switch Publishers

• Refresh the page

• Clear browser cache

• Verify you have access to multiple publishers

• Contact your organization admin

One Publisher Not Syncing

• Check that specific publisher's OAuth token

• Reconnect the affected publisher

• Verify Google Play Console access

• Check for publisher-specific API issues

Missing Publishers

• Verify you connected the publisher

• Check organization permissions

• Wait for initial sync to complete

• Contact support if publisher should be visible

Removing Publishers

To disconnect a publisher:

1. Go to Publishers page

2. Click three-dot menu on publisher card

3. Select "Disconnect Publisher"

4. Confirm disconnection

5. All apps under this publisher become inaccessible

Warning: This does not affect experiments in Google Play Console.

Publisher Limits

• Number of Publishers: Unlimited

• Apps per Publisher: Unlimited

• Experiments per Publisher: No artificial limits

• Organization Size: No restrictions

Note: Google Play Console may have its own API quotas.

Next Steps

After setting up multiple publishers:

• Configure Syncing with Google Play automation

• Set up Slack Integration per publisher

• Review Organization Overview for team management

• Explore Publishing Overview for cross-app insights